MSc in Business Administration and Digital Business

MSc in Business Administration and Digital Business focuses on the opportunities that IT can provide when private and public organisations interact with their different stakeholders. You will learn to understand and develop IT-based concepts that respond to the needs of the users, organisations and businesses, but also how to implement and commercialise them.

About the programme

On Digital Business, you learn to link practical management and business understanding with a strong understanding of digital tools and current and emerging platforms - for services, information, data retrieval, analysis and communication as well as the role these may play in the broader context of business. You focus on multi-sided interactions and an entrepreneurial and innovative engagement with new digital products, processes, tools, or interfaces.

Potentials in digitalisation
While IT solutions are often seen to be about simply doing things faster or cheaper, on Digital Business you learn to consider a wide range of new digital value propositions and work with the rapidly developing potentials that digitalisation bring to businesses, organisations, users, and customers. At the same time, you will learn how to ensure that the engagement with IT and digitalisation for businesses is always considered in the context of regulatory, security and ethical frameworks. This will enable you to work with and communicate about implementations of security and legal policies when working with IT solutions.

A cross-disciplinary approach
At CBS, you will discover that we discuss issues in a very practical way while retaining a strong academic foundation. Working in a cross-disciplinary and culturally diverse student environment, Digital Business engages you in the analysis, design, and assessment of problems and solutions based on real-life cases. You learn how to apply theory and reflect on methodological choices in order to understand emerging digital trends and new possibilities.

A broad understanding of digital business
On the programme, we maintain a broad understanding of digital business. Issues may apply to:

  • entrepreneurial businesses that lean heavily on the digital economy
  • traditional companies who wish to extend their use of digital technologies
  • large public or private organisations who see potential and challenges in using or extending digital solutions to improve work, productivity, customer relations, or any other strategic aim.

Studying Digital Business can be equally centered on the use of digital technology for commercial business as for public services and other types of organisations.

Main academic areas
The Digital Business courses are divided into three main areas:

  • Business
  • Technology
  • Policy/Law

Business: You will work with understanding the complexity of digital businesses, especially in areas such as strategy, management, innovation, marketing, and entrepreneurship in relation to different business models afforded by new technologies and digital tools. You will learn about how to engage with the digital economy and the opportunities that guide strategic business aims, how digital firms operate, and how companies use digital technology to support work and communication.

Technology: Within this area, you will engage with programming, principles of data analysis, cyber security, systems development methodologies, service design, and IT infrastructure. By means of a solid technical foundation, you will be able to participate in the decision-making, planning, and implementation of IT solutions to meet particular business goals. The courses deal with state-of-the-art technologies, and will also look at the technological development and emerging potentials. Artificial Intelligence (AI), augmented reality, robotics, and big data analytics are just examples of areas undergoing rapid development, where new possible applications and use-cases continue to emerge.

Policy/Law: Activities in these courses include understanding national and international business contexts, legislation (including EU legislation), digital administration, and common practice in relation to use of IT in a business context. For instance when starting up a business or when integrating new practices in existing companies. You will develop a basis for assessing and designing business IT in accordance with legislation, and will be able to adapt business IT to organisational and societal policies in the IT area. It also provides a foundation for understanding and developing security policies and assessing digital threats and vulnerabilities.



 

 

 

Course overview

The courses are structured differently depending on your bachelor background. This can be seen in the course overviews below.

Bachelors in Business Administration and Digital Management from CBS:

1st semester

2nd semester

3rd semester

4th semester

Object Oriented Programming (7,5 ECTS)

Applied Programming (7,5 ECTS)

Electives / Exchange / Internship (30 ECTS)

 

 

 

 

 

 

Master's thesis
(30 ECTS)

 

 

 

 

 


 

Research Methods for Digital Business (15 ECTS)

 

Engines of Digital Business (7,5 ECTS)

Electives (7,5 ECTS)

Cyber Security, Regulation and Policy in Digital Business (7,5 ECTS)

Electives (7,5 ECTS)

 

 

Bachelors in HA(it.) from CBS:

1st semester 2nd semester 3rd semester 4th semester
Strategic and Tactical Tools for Digital Business (7,5 ECTS) Applied Programming (7,5 ECTS) Electives / Exchange / Internship (30 ECTS) Master's thesis
(30 ECTS)
EU Internet Law (7,5 ECTS) Engines of Digital Business (7,5 ECTS)
 Research Methods for Digital Business (15 ECTS)
Elective (7,5 ECTS) Cyber Security, Regulation, and Policy in Digital Business (7,5 ECTS)

 

Bachelors with other backgrounds: 

1st semester

2nd semester

3rd semester

4th semester

Object Oriented Programming (7,5 ECTS)

Applied Programming (7,5 ECTS)

Electives / Exchange / Internship (30 ECTS)

 

 

 

 

 

 

 

Master's thesis
(30 ECTS)

 

 

 

 

 


 

Strategic and Tactical Tools for Digital Business (7,5 ECTS)

Engines of Digital Business (7,5 ECTS) 

Research Methods for Digital Business (15 ECTS)

 

EU Internet Law (7,5 ECTS)

Cyber Security, Regulation and Policy in Digital Business (7,5 ECTS)

You can read more about the programme, academic content and exams in the programme regulations for Digital Business

The page was last edited by: Web editor - Student Communications // 01/14/2025