Dr. Selma Saracevic Joins as Post Doc


11/10/2023

Dr. Selma Saracevic Joins as Post Doc

It is with great pleasure that I see Dr. Selma Saracevic joining the Department of Marketing as a post doc. Initially educated in Bosnia and Herzegovina (B.Sc. in Business and Management), Selma completed her M.Sc. in International Business at the University of Vienna. She defended her Ph.D. entitled “Social and Environmental Sustainability: The Role of Social Norms and Brand Activism” at the Vienna University of Economics and Business (WU). Prior to joining Copenhagen Business School CBS), Selma held an academic position at WU and obtained work experience in different industries, such as apparel, luxurious cosmetics, and insurance. Selma joined CBS in October 2023 as a post doc within the project on “The Dark Side of the Sharing Economy” funded by the prestigious Carlsberg Foundation. This project, led by Dr. Tobias Schäfers, focuses on negative externalities of access-based consumption.  Selma will be closely collaborating with Tobias in developing, carrying out, and disseminating the findings of this research.

Welcome, Selma, we look forward to working with you!

Sidst opdateret: Department of Marketing // 11/10/2023