Public Lecture: Codes of Conduct: Social Orientation in a Promotional Culture
Public Lecture: Codes of Conduct: Social Orientation in a Promotional Culture Since Andrew Wernick coined the term in 1990, scholars across disciplines have sought to explain transformations in professional and personal experience by recourse to a ‘promotional’ culture: a culture dominated by strategic communication, self-interested persuasion, and ongoing contests for legitimacy. In this talk, Melissa Aronczyk will examine the incentive structures, systems of classification and evaluation, and moral assumptions of a promotional culture. Particular focus will be given to the platforms, interfaces and technological supports that contribute to the contemporary conditions of a promotional culture.
Registration Please contact Stefan Schwarzkopf (ssc.mpp@cbs.dk) if you have any further questions.
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