Podcast about Consumer Shopping Behavior
10/12/2019
Videnskab.dk (’Science.dk’) has launched a podcast, which seeks to explore various aspects of consumers’ shopping behavior.
Specifically, the podcast focuses on five consumer behavior issues:
- Cognitive vs. affective resources
- Scent
- Music
- Light
- Complexity
Professor Torben Hansen participates in the podcast, which can be freely accessed here (in Danish).
Sidst opdateret: Department of Marketing // 25/01/2024