Welcome to Tilde Heding as Teaching Associate Professor of Marketing

Welcome to Tilde Heding as Teaching Associate Professor of Marketing

It is a great pleasure that I can announce that Tilde Heding will start as Teaching Associate Professor of Marketing at the Department of Marketing, Copenhagen Business School.

Tilde has many years of experience from Copenhagen Business School as an external lecturer. She has taught, supervised, and co-developed courses primarily within strategic brand management, a topic that reflects her own publications. Tilde will continue to teach and develop courses within branding and marketing. She draws on many years of also teaching branding modules and courses at other institutions, as well as on her experiences earned from consulting businesses and organizations on many aspects of brand value creation.

A very warm welcome to Tilde. We look much forward to working with you!