Department of Management, Society and Communication

fkgmsc

Department of Management, Society and Communication

  • Centre for Sustainability
Fumiko Kano
Glückstad
Lektor


Kontor: DH.Ø.2.51
Tel:
+4538153335
E-mail: fkg.msc@cbs.dk
Præsentation

I characterize myself as a highly interdisciplinary researcher bridging between social and human sciences. Based on my educational background as “psychologist”, I have been engaged in consumer behavior research, marketing management and business development of home appliances and electronics products in both Japanese and Danish high-tech industries in the past two decades. During my PhD, my experience and knowledge was further extended to the academic research on the language technology (semantic networks and knowledge engineering), machine learning, and cognitive sciences.

Utilizing my strong interdisciplinary experience, I was co-heading an externally funded interdisciplinary innovation project, "UMAMI (Understanding Mindset across Markets, Internationally)” funded by the Innovation Fund Denmark (2017-2020), and have obtained a diploma from Harvard Business School on: “Innovation Management Leadership” in 2017. Since 2020, I am leading an industry-academic research project, “iBeauty (Intercultural Personas of Beauty & Values)” in close collaboration with the third largest Japanese cosmetic company, KOSE Corporation. In this project, I am researching on “psychology of beauty” - what it means for a person to be beautiful in various cultural contexts. We are classifying consumers, and analyzing antecedents and consequences of their specific behaviors based on data acquired from various sources such as surveys, experiments, social media and customer databases.

I am a member of the Consumer and Behavioural Insights Group (CBIG) at the CBS Sustainability center.

 

Introducing Fumiko Kano Glückstad:

Primære forskningsområder
  • Social & Cultural Psychology
  • Consumer Psychology (consumer segmentation & segment-specific consumer analysis)
  • Cross-Cultural Cognition and Communication (mental representations and semantic analysis)
  • Interdisciplinary Research (social media analysis, application of machine learning and natural language processing to social sciences in particular focus on tourism and beauty related consumer data)
Administrative opgaver
  • Study Board of BSc. in International Business in Asia
  • PI of an industry-academic project: iBeauty (Intercultural Personas of Beauty & Values) funded by KOSE Corporation, Japan
Curriculum Vitae
Download langt CV som PDF
Sociale medier
Links

UMAMI Project

Link til denne hjemmeside
www.cbs.dk/staff/fkgmsc
Kurser

Marketing (coordinator and teacher), BSc in International Business in Asia (mandatory)
Doing Business in Asia (teacher), BSc in International Business in Asia (elective)
Consumer Culture and Market Segmentation (coordinator and teacher), MSc. in Business Administration and Organizational Communication (elective – minor)

Vejledning

I have supervised approximately 3-7 master projects per year for more than five years in the past. Those students were from various programs among others, MSc in International Business, MSc in Business, Language & Culture, MSc in International Marketing & Management, MSc. In Brand and Communications Management, MSc. In Management of Creative Business Process, MSc. in Business Administration and Data Science.

I am welcoming students who can contribute to the aforementioned “iBeauty project” as part of the supervisor’s research project-based master thesis initiative at CBS.

Udvalgte publikationer

Daniel Hardt; Fumiko Kano Glückstad / A Social Media Analysis of Travel Preferences and Attitudes, Before and During Covid-19. In: Tourism Management, Vol. 100, 2.2024

Mikkel N. Schmidt; Daniel Seddig; Eldad Davidov; Morten Mørup; Kristoffer Jon Albers; Jan Michael Bauer; Fumiko Kano Glückstad / Latent Profile Analysis of Human Values: What is the Optimal Number of Clusters?. In: Methodology - European Journal of Research Methods for the Behavioral and Social Sciences, Vol. 17, No. 2, 6.2021, p. 127-148

Fumiko Kano Glückstad; Mikkel Nørgaard Schmidt; Morten Mørup / Testing a Model of Destination Image Formation : Application of Bayesian Relational Modelling and fsQCA. In Journal of Business Research, Vol. 120, 11.2020, s. 351-363 (Special issue of GAMMA President's Awards. GAMMA: Global Alliance of Marketing & Management Associations)

Glückstad, F.K., Schmidt, M. N. & Mørup M. (2017) Examination of Heterogeneous Societies: Identifying subpopulations by contrasting cultures. Journal of Cross-Cultural Psychology. Vol.48, No.1, p.39-57,   

Glückstad, F.K., Herlau, T., Schmidt, N. M., & Mørup, M. (2014) Cross-categorization of legal concepts across boundaries of legal systems: in consideration of inferential links. In: Artificial Intelligence and Law, Vol. 22(1), pp. 61-108, NY: Springer

Best Excellent Paper Award:    Glückstad, F.K., Schmidt, M.N., Mørup, M. (2018) Testing a Model of Destination Image Formation: Application of Nonparametric Bayesian Relational Modeling to Destination Image Analysis. In: 2018 Global Marketing Conference at Tokyo Proceedings. red. /Jeonghye Choi. Seoul: Global Alliance of Marketing & Management Associations 2018, s. 63-64 (Global Marketing Conference Proceedings)

Nomination for the final three Best Paper Awards: Glückstad, F.K., Kock, F., Josiassen, A. & Assaf. A. (2017) Categorization of Destinations and Formation of Mental Destination Representations: A Parallel Biclustering Analysis. Submitted to “48th TTRA (The Travel and Tourism Research Association) annual international conference”

Best Paper Award: Glückstad, F.K. (2011) Asymmetric similarity and cross-cultural communication process. In: 9th International Conference on Terminology and Artificial Intelligence. Institut National des Langues et Civilisations Orientales, Paris, France, November, 2011, pp. 59-65.

Nomination for the final four Best Paper Awards: Glückstad, F.K. (2011) Alignment of remote cultures. In: Proc. 2nd International Conference on Culture and Computing. Kyoto University, Kyoto, Japan, October 2011 / red. Juan E. Guerrero. Los Alamitos: IEEE Computer Society Press pp. 21-26.

Publikationer sorteret efter:
2024
Daniel Hardt; Fumiko Kano Glückstad / A Social Media Analysis of Travel Preferences and Attitudes, Before and During Covid-19
I: Tourism Management, Vol. 100, 2.2024
Tidsskriftartikel > peer review
Fumiko Kano Glückstad / Comparison of Human Versus AI Generated Measurements of Personal Beauty Values
Abstract from The XXVII International Congress of the International Association for Cross – Cultural Psychology, 2024
Konferenceabstrakt til konference > peer review
Fumiko Kano Glückstad / Consumers’ Personal Beauty Values and Brand Associations : Intercultural Segmentation.
I: 2024 Global Fashion Management Conference ProceedingsSeoul : Global Alliance of Marketing & Management Associations 2024, s. 246-247
Konferenceabstrakt i proceedings > peer review
Anna Emilie J. Wedenborg; Michael Alexander Harborg; Andreas Bigom; Oliver Elmgreen; Marcus Presutti; Andreas Raskov; Fumiko Kano Glückstad; Mikkel Schmidt; Morten Mørup / Modeling Human Responses by Ordinal Archetypal Analysis
I: 34th IEEE International Workshop on Machine Learning for Signal Processing, MLSP 2024 - Proceedings: Workshop Proceedings. . red. /Geoffrey Ye Li; Danilo Mandic. Los Alamitos : IEEE 2024 (IEEE International Workshop on Machine Learning for Signal Processing.)
Konferencebidrag i proceedings > peer review
Fumiko Kano Glückstad; Hiromi Kobayashi; Daniel Seddig; Eldad Davidov; Rie Nakamura / Personal Beauty Values : Development and Validation of a Multidimensional Measurement Scale.
I: Journal of Consumer Behaviour, 24.10.2024
Tidsskriftartikel > peer review
Fumiko Kano Glückstad; Daniel Hardt / Psychographic Classifications of Reddit Authors Using the Word-embedding Technique : Travel Sentiments and Risk Awareness of Conservative and Open-minded Authors During the Covid-19 Crisis.
I: The 38th Annual Conference of the Japanese Society for Artificial Intelligence (JSAI 2024)Tokyo : Japanese Society for Artificial Intelligence 2024, s. 3114-3115 (Proceedings of the Annual Conference of JSAI, Vol. 38)
Konferencebidrag i proceedings > peer review
Kristian Roed Nielsen; Micha Kaiser; Fumiko Kano Glückstad / The Effect of Macroscopic Herd Inputs on Individual Investment Behaviour
I: Scientific Reports, Vol. 14, Nr. 1, 2.2024
Tidsskriftartikel > peer review
Hiromi Kobayashi; Kohei Kanno; K. Tai; Rie Nakamura; Fumiko Kano Glückstad / 世界にはどのような美の価値観があるのか : 美容価値観指標を用いた日本、アメリカ、中国、デンマーク及びイギリスの比較.
Abstract from 29th JFACE Annual Conference, 2024
Konferenceabstrakt til konference > peer review
Hiromi Kobayashi; Yuki Kotakeyama; Rie Nakamura; Fumiko Kano Glückstad / 分類方法および分類装置
2024
Patent
Fumiko Kano Glückstad / 美しさに対する多様な価値観を測る心理指標を開発 : 美容価値観から明らかになった日本特有の調和志向.
Tokyo : Kosé Group 20.11.2024
Udgivelser på nettet - Net-publikation
Flere resultater ...(i alt 61 )
Forskningsprojekter
Bibeskæftigelse
Name of contractual partner Duration of activity Type of activity
Department of Technology & Engineering, University of Southern Denmark March - December 2020

Associate Professor (20%). Research collaboration
European Miso Institute (eumiso.org) 2023 - ongoing Advisory Board membership