Christopher McKenna (Oxford U/Said Business School): In Equitable: Corporate Social Responsibility, Corporate Reputation
Robert Nelson (University of Maryland): Following in the Path of Deirdre McCloskey: The Lutheran Ethic and the Nordic Spirit of Social Democracy
CBS partners with five of the largest Danish companies What is the impact of the largest Danish companies? In connection with CBS’ 100th anniversary, we have teamed up with five of them.
The associate professors Niels Kornum and Richard Gyrd-Jones published an article about brand identity
The special section on reciprocal co-creation of stakeholder and brand identities A new article that introduces the special section on reciprocal co-creation of stakeholder and brand identities has been published in Journal of Business Research.