Ttmarktg

Department of Marketing

Thyra Uth
Thomsen
Head of Department
,
Professor with special responsibilities, PhD


Room: SOL/C3.11
Tel:
+4538152164
E-mail: tt.marktg@cbs.dk
Presentation

My research interests lie primarily in consumer transformations and consumption-related individual and societal well-being. In the past my research has been conducted mainly within the domain of food consumption, and included consumer vulnerabilities and resources within this domain.

Primary research areas
  • Interpretive consumer research
  • Identity construction
  • Transitional consumption
  • Consumer happiness and well-being
Administrative tasks
  • Academic Director of the CBS Higher Education Teaching Excellence Programme
  • Member of the MSc. Study Board
Social media
Link to this homepage
www.cbs.dk/en/staff/ttmarktg
Courses
  • Perspectives on Consumer Behaviour (MSc)
  • Consumer Behaviour (BSc)
Other teaching activities
  • Special advisor for CBS Teaching & Learning
  • Member of the CBS Teaching Ambassador Network
Publications sorted by:
2024
Torben Hansen; Stephan Olk; Thyra Uth Thomsen / A Meta-analysis of Sustainable Tourist Behavioral Intention and the Moderation Effects of National Culture
In: Journal of Sustainable Tourism, Vol. 32, No. 5, 5.2024, p. 883-903
Journal article > peer review
Adam Lindgreen; C. Anthony Di Benedetto; Thyra Uth Thomsen / Putting Together a Promotion Dossier
In: How to Fast-track your Academic Career: A Guide for Mid-career Scholars. . ed. /Adam Lindgreen; C. Anthony Di Benedetto. Cheltenham : Edward Elgar Publishing 2024, p. 373–397 (How To Guides)
Book chapter > peer review
2023
Torben Hansen; Thyra Uth Thomsen / Consumer Food Well-being and Perceived Dietary Quality : Exploring the Impact of Consumer Interest in Healthy Eating, Definitions of Healthy Eating, and Personal Values.
In: Nyhedsbrevet om Forbrugeradfærd, No. 40, 2023, p. 2-7
Journal article
2022
Torben Hansen; Thyra Uth Thomsen / How Individual Differences in Knowledge Over/Underconfidence Impede Dietary Consumer Decision Making under Time Pressure
In: Personality and Individual Differences, Vol. 195, 9.2022
Journal article > peer review
2021
Marina Leban; Thyra Uth Thomsen; Sylvia von Wallpach; Benjamin G. Voyer / Constructing Personas : How High-Net-Worth Social Media Influencers Reconcile Ethicality and Living a Luxury Lifestyle.
In: Journal of Business Ethics, Vol. 169, No. 2, 3.2021, p. 225-239
Journal article > peer review
Thyra Uth Thomsen (Editor) ; Adam Lindgreen (Editor) ; Annemette Kjærgaard (Editor) ; Eleri Rosier (Editor) ; Aybars Tuncdogan (Editor) / Handbook of Teaching and Learning at Business Schools : A Practice-based Approach.
Cheltenham : Edward Elgar Publishing 2021, 383 p.
Anthology > peer review
Adam Lindgreen (Editor) ; Alan Irwin (Editor) ; Flemming Poulfelt (Editor) ; Thyra Uth Thomsen (Editor) / How to Lead Academic Departments Successfully
Cheltenham : Edward Elgar Publishing 2021, 400 p. (How To Guides)
Anthology > peer review
Adam Lindgreen; Alan Irwin; Flemming Poulfelt; Thyra U. Thomsen / Introduction to How to Lead Academic Departments Successfully
In: How to Lead Academic Departments Successfully. ed. /Adam Lindgreen; Alan Irwin; Flemming Poulfelt; Thyra Uth Thomsen. Cheltenham : Edward Elgar Publishing 2021, p. xix–xxx (How To Guides)
Preface/postscript
Thyra Uth Thomsen; Adam Lindgreen; Annemette Kjærgaard; Eleri Rosier; Aybars Tuncdogan / Introduction to the Handbook of Teaching and Learning at Business Schools
In: Handbook of Teaching and Learning at Business Schools: A Practice-based Approach. . ed. /Thyra Uth Thomsen; Adam Lindgreen; Annemette Kjærgaard; Eleri Rosier; Aybars Tuncdogan. Cheltenham : Edward Elgar Publishing 2021, p. xx–xxx
Preface/postscript
Maribel Blasco; Annemette Kjærgaard; Thyra Uth Thomsen / Situationally Orchestrated Pedagogy : Teacher Reflections on Positioning as Expert, Facilitator, and Caregiver.
In: Management Learning, Vol. 52, No. 1, 2.2021, p. 26-46
Journal article > peer review
More results... (total 74 results)
Academic Interests

My research interests lie primarily in consumer transformations and consumption-related individual and societal well-being. In the past my research has been conducted mainly within the domain of food consumption, and included consumer vulnerabilities and resources within this domain.

Outside activities
  • Since 2016 second examiner in Business Coaching Certification for AS3
  • Since 2017 second examiner in Business Coaching Certification for Mannaz