What is Fair trade?

Event arranged by Kaffeklubben and Copenhagen Business School

Tuesday, May 15, 2007 - 15:15 to 17:15

Kaffeklubben and Copenhagen Business School are happy to invite to Fair trade event.

A lot is said and written about fair trade in the Danish media, but what does Fair trade actually mean to coffee producers in developing countries, importers, roasters, retail, ho.re.ca and not the least, to Danish consumers?

Fair trade discussion

Some of the main issues that are discussed are: the difference between fair trade and unfair trade? Fair trade Certification systems and labelling organisations.How can Fair trade create value for roasters and retailers? Why are consumers buying Fair trade and how can the positive impact of Fair trade be strengthened?

Program:

15.15-15.30 Welcome by Kaffeklubben

15.30-16.00 Fair trade - perspectives and development oppertunities for Fair trade by Stefano Ponte, Senior Researcher

16.00-16.15 Fair trade coffee break

16.15-17.15 Panel debate about the consumption of Fair trade coffee in Denmark

Panel: Stefano Ponte, Jonas Giersing (Product manager, Max Havelaar), Suzanne C. Beckmann (Professor within marketing and consumer behaviour, CBS), Jens Mondrup (Buying coordinator, Peter Larsen Kaffe), Retail, Café

Interested can mail questions in advance that will be presented to the panel. The meeting is kept in English.

Registration:

Deadline for signing up: 1st of May. The event is free, but with a limited number of available seats. To sign up: akh.ikl@cbs.dk

For futher information www.kaffeklubben.net or www.cbs.dk/cbds

About this Fair trade event:

Fairtrade I, is the first of two events that Kaffeklubben is organising together with the Center for Business and Development Studies at CBS.

Fair trade I focus on fair trade consumption in Denmark, while Fairtrade II, scheduled for September 2007, is going to concentrate on fair trade in the producer countries.

The page was last edited by: Communications // 03/27/2007