oeamarktg
Presentation and academic fields
Consumer behavior, marketing communication, sales channels, branding
Professional and/or academic experience
12 years work in market research company, 5 years as CEO in Cinema Advertising company, 6 years as headmaster at the Danish Advertsing School, direcor in consultant company Markedsdialog Author of articles and books in Marketing Management, consumer behavior and online communication. "Moderne markedsføring" og "Forstå forbrugerne og bliv en bedre markedsfører"
Pedagogical experience/method skills/supervision
38 years as external lecturer at CBS, 12 years as external lecturer at University of Copenhagen. I supervise in the fields of marketing communication, marketing management and consumer behavior
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