HECTOR event: The IBM Watson project and its disruptive innovation potential
HECTOR seminar @ CBS
Copenhagen Business School and IBM invite you to a the seminar
Watson: How the imminent era of Cognitive Computing will change the Pharmaceutical Industry
Watson is a truly unique challenge to the current pharma business model. Watson represents a significant step into cognitive systems, a new era of computing. It uses programmatic computing, plus the combination of three additional capabilities adding up to a unique disruption of current practices:
- Natural language processing
- Hypothesis generation and evaluation
- Dynamic learning
While none of these capabilities is unique to Watson by itself, the combination delivers the power to unlock the world of global, unstructured data. With Watson technology, we can move from a keyword-based search that provides a list of locations to an intuitive, conversational means of discovering a set of confidence-ranked responses.
CBS and IBM are pleased to invite you to a learning and discovery event on how IBM’s Watson is being used in healthcare, and to discuss with others from the pharmaceutical industry, what the implications of machine learning may be on:
1. Provision of healthcare to patients
2. The future of medicines research
3. Clinical trial recruitment
Our agenda will cover the following areas:
- What are disruptive business models
- What is Watson: How it works
- How Watson is being used by healthcare providers
- Demonstration of Machine Learning in early stage research
- How Watson could influence pharmaceutical R&D in the future
- Deploying Watson in commercial operations in pharmaceutical companies
- Networking
Logistics:
Timing: 4pm – 8pm
Date: 17th November 2014
Location: Copenhagen Business School, Råvarebygningen, Porcelænshaven 22, 2000 Frederiksberg
To register, please respond to smg@cbs.dk.
Useful links:
IBM Watson: www.ibm.com/smarterplanet/us/en/ibmwatson/